ETERNAL MUSE

Oh the convinience of having your hair styled for you overnight so you can look this good in less than 2 minutes! There’s a reason why the Eternal Muse overnight curlers are the most popular choice for heatless curls in all hair types and lengths ✨

She wrapped her straight hair mid-flight and stepped off with styled hair. It’s the midi size heatless curler from Eternal Muse and yes, as you can see, it actually works (even in as little as 2 hours) ✨ CC: @Aleksandra

The kind of morning where everything’s a mess (except your hair). That’s what happens when your curler doesn’t just curl, it lets you sleep. Comfortable enough to forget it’s even there. That’s the magic of REAL - Eternal Muse curlers ✨ CC: @Aleksandra

"I can find it for like 15$ cheaper anywhere else...?!" True - you can... but here's a friendly reminder that you will need to sleep with it and most heatless curlers are stuffed with hard foam, making them extremely uncomfortable for overnight use ❌ Eternal Muse curlers are viral for a reason… ✨ CC: @Aleksandra

When it comes to quick hairstyle glow up hacks, overnight heatless curls take the lead... but not all overnight curl methods guarantee to have your back every time and when you face a moment you need to look and feel your best, Eternal Muse overnight curlers won't let you down ✨ CC: @Aleksandra

Girls in 2025 ✨ so let’s get it straight… she had long, straight hair before takeoff, and just a few hours later she’s stepping off the plane with perfectly styled, defined heatless curls? No heat, no effort, just the power of Eternal Muse’s midi size curler and our (soon-to-come) travel size Quintessence Mist to prep the hair and lock in shape. Your new hair styling essential for glossy, frizz-free curls wherever you are 🙌 CC: @Aleksandra

WAIT, YOU CAN WASH YOUR HEATLESS CURLER?! 🧼👀 Washing your Eternal Muse overnight heatless curler is essential to keeping it clean, fresh, and ready to give you perfect curls every time. You should wash it every 6–8 weeks to remove any product buildup or oils that naturally transfer during use. Because the Peau De Soie fabric is delicate, it’s important to wash your curler carefully to maintain its softness and shape. Here’s exactly how to wash it, whether you prefer hand washing or machine washing. 🤲🏼How to Hand Wash Your Heatless Curler (Best Method) 🫧Fill a Sink or Bowl: Use lukewarm water and a small amount of silk-safe detergent. 🫧Soak Gently: Let the curler soak for 5–10 minutes, swirling it gently to lift dirt or product residue. Avoid scrubbing or wringing it. 🫧Rinse Completely: Run cool water through the fabric until all detergent is removed. 🫧Reshape While Damp: Lightly stretch and smooth the curler back into shape. 🫧Lay Flat to Air Dry: Never tumble dry - heat will damage the fabric and filling. 🛁 How to Machine Wash Your Heatless Curler: 🫧Use a Laundry Bag: Place your curler in a mesh bag to protect the fabric. 🫧Choose a Gentle Cycle: Use a cold, delicate wash with silk-safe detergent. 🫧Avoid Dark Colours: Only wash with similar light colours to prevent stains. 🫧Reshape & Air Dry: After washing, stretch the curler back into shape and lay it flat to dry naturally. What to Avoid When Washing Your Heatless Curler ❌No Fabric Softeners: They leave residue that can damage the fabric’s texture. ❌No Tumble Drying: Heat can ruin the vegan silk and disrupt the cotton filling. ❌Don’t Skip Reshaping: Stretching the curler while damp ensures it dries in its original form. By washing your overnight heatless curler regularly and following these care tips you’ll keep it clean, soft and comfortable. Caring for your heatless hair styling tools is as important as caring for your hair, and with the right routine, your curler will last for years to come ✨

Most common mistakes stopping you from getting the best overnight heatless curls: 👀 CC: @Aleksandra

when the overnight curls are curling and you realise that the power of the Eternal Muse heatless curlers is really real… CC: @Aleksandra

Imagine landing with hair that looks like you booked a blowout mid-flight. No heat, no effort, just slept through it. 💅 Oh and that thick curler you see? Eternal Muse Jumbo. ✨ The softest, squishiest, most comfortable heatless curler on the planet. You can feel the difference just watching it. 😮‍💨 This is what heatless styling looks like when it's actually done right. Overnight curls that feel like a salon finish without lifting a finger CC: @Aleksandra

Top tip: click the 🔁 tab on the profile to see our product on various lengths and hair types OR simply type in “Eternal Muse curlers” into your search bar to see all of our beautiful muses 🙌 overnight heatless curlers that are actually worth the hype ✨ CC: @Aleksandra

Oh the convinience of having your hair styled for you overnight so you can look this good in less than 2 minutes! There's a reason why the Eternal Muse overnight curlers are the most popular choice for heatless curls in all hair types and lengths ✨

When you don’t need to sacrifice your beauty sleep for heatless overnight curls anymore… 💫 Watch how Eternal Muse curlers transform your hair (and your confidence). Perfect overnight curls, no heat, all vibes ✨ CC: @Aleksandra

She’s back. 😮‍💨 (ALMOST…) The signature Ashley West Volume curler (and the thickest heatless curler to ever exist) is coming back for one last time. If you’ve been dreaming of that signature voluminous blowout, this is it. Zero heat, maximum volume. If you missed it last time, this Friday will be your moment. OFFICIALLY LIVE: 12PM (CT 🇺🇸) and 18:00 (GMT🇬🇧)

Just casually removing the Jumbo heatless curler in her car mirror. No heat styling tools - just a super soft, thick sausage and voluminous curls (that looked like she “actually tried” 😮‍💨). It’s from Eternal Muse of course, the only brand that figured out how to make overnight styling feel like self-care instead of a chore. 🙌 Comfortable enough to sleep in and clever enough to work while you don’t. (and yes, it actually works). She’s about to meet his parents. The curls? Already making a good impression ✨

Most common mistake when it comes to heatless overnight curls is your sections and choosing a size that is WRONG for your hair type/length. 🤧 CC: @Aleksandra

Girl math is using a thinner (Midi size) heatless curler so it curls your hair faster than the Original or Jumbo. 👀 Regardless, your results are always flawless with Eternal Muse ✨ CC: @mpozd_

Can overnight curls work on short hair? Yes, but only if you use the right size curler. If your hair is shoulder length or shorter, thicker heatless curlers like our Original or Jumbo won’t give you the results you’re hoping for. That’s because shorter hair doesn’t have enough length to fully wrap around a large curler. Without that full wrap, the curl can’t hold its shape. That’s exactly why we created our Mini and Midi sizes. These smaller curlers are designed to give defined curls even on shorter hair, by allowing more wraps around the curler. Eternal Muse is the leading brand in overnight heatless curls. We didn’t just make the most comfortable curlers to sleep in, we also created different sizes for different hair lengths. Whether your hair is short, mid-length or long, we’ve designed a curler to match it - because one size should never fit all. That’s why Eternal Muse is trusted by millions worldwide for overnight styling that actually works ✨

Do you ever catch yourself making some of the most common mistakes when it comes to your overnight heatless curls? 👀 CC: @Aleksandra

Wait, you’re telling me that every side sleepers dream has come true??? Meet Arion, pronounced “R-EE-ON” - lnames after the mythical horse (without the horn) and designed to be the upgraded version of the viral “Unicorn Heatless Curls” - this overnight curler was made for even the most sensitive side sleepers. ✨